April 10th, 2025
The Pawsitive Power of Bubbles: Fitness and Fun for Pets
In what proves a perfect fit for a pet trade PR agency, Jane Hunt, managing director of award-winning Catapult PR, talks to the USA’s very own Bubble Man. John Reider, director of Atomic Bubbles, becomes her guest and interviewee for this pet-focused podcast focusing on the pawsitive benefits of blowing bubbles for pets.
Jane, as self-confessed bubble lover since her childhood days, makes an instant connection with John, who has shared the same love of bubbles since stumbling across a business opportunity that took him into the bubble-making sector. Jane discovers how this business started and then had to pivot fast during the pandemic, when its original customers could no longer enjoy what it had to offer.
But the real joy of this conversation is what came next. Jane probes the business idea that proves that ‘out of adversity comes triumph’ and finds out how the pet sector beckoned for the Bubble Man. She discovers the magic that surrounds his range of bubbles for dogs and cats of all shapes and sizes and how a great product development idea made absolute ‘scents’ for our doggy and feline friends.
Jane probes exactly what distinguishes the Atomic Bubbles Pet Bubble range (comprising Puppy Love Bubbles and Kitty Love Bubbles) and why these pet bubbles stand apart in the market place from other competitive products out there. She also focuses on the benefits of blowing bubbles for pets and how this could tackle two major issues for our furry friends – pet obesity and boredom. In fact, a blow-besity strategy might well be on the cards for pet owners across the world, following this chat! A pet trade PR campaign in the making perhaps!
Jane offers pet owners an insight into whether or not bubbles might be right for their pet and also takes a look at the benefits of the latest scent, with the sort of aromatherapy benefits that even owners might enjoy after a long day at work.
She then looks at where these brilliant products might be available, whether you live in the USA, UK, Europe, or somewhere else in the world. Getting their paws on them is something that Fido and Felix are sure to want to do, once they’ve tuned in to this episode.
With Jane channelling her pet trade PR experience, revelling at the prospect of bubble parties for pets and ready to board the next plane to the USA if there’s one on the go, she then throws a very British thing into the mix, even it it means discussing a football club other than her own beloved Manchester United. She and John discuss the brilliant fan chant of West Ham United and its bubble connections.
This episode is brought to UK pet owners during National Pet Month, a month in which Jane’s business, award-winning Catapult PR, last year brought the sector the findings of three years of research into what pet owners think about various topics. This was part of Catapult PR’s involvement in PR for the pet insurance and pet trade sectors, in which it has worked for many years and in which it has created award-winning PR. With pet stories never far away from Catapult PR’s daily to-do list, whether that is creating a news story or a downloadable content guide, such as its Doggy Guide to Canine Castle Capers, this pet-themed podcast fits pawfectly into the UK PR agency’s daily working life.
Links for the episode are:
https://atomicbubbles.com/
https://www.facebook.com/atomicbubblesstl
Instagram.com/atomic_bubbles.stl
https://www.catapultpr.co.uk
https://www.linkedin.com/in/janekhunt/
https://www.youtube.com/@CatapultPR
https://x.com/Catapultpublicr
