October 23rd, 2013

New Yorkshire-Based Client For Catapult

Jane Hunt, Catapult PR

Catapult is delighted to report that it has a new client today!  It has taken a few weeks for the outcome of a meeting and proposal to be known, but Catapult has now been appointed by a high-performing insurance broker specialising in niche segments of the insurance market and based in Leeds.

Catapult PR’s impressive track record in the insurance sector was one reason for the agency’s employment.  The new client appreciated that Catapult’s insurance sector experience started pre-Catapult, when managing director, Jane Hunt, was PR Manager at Swinton Insurance and went on to launch Privilege Insurance.

It also liked the fact that Catapult has worked for insurance brands including Abbey National Direct, CIS, Primary Direct, Flexicover Direct, Bennetts, Budget Insurance, Essential Travel, Dial Direct, Rural Insurance and BikeSure.

The other reason for the appointment was that of personal recommendation.  One of Catapult’s former contacts within a client organisation, who has since moved on, made the introductions for the PR consultancy.  Catapult is delighted to be able to work with him again.

The new segments being targeted will tie in nicely with one of Catapult’s existing clients, making this a PR marriage made in heaven.

Catapult’s MD, Jane Hunt, says: “I absolutely love working in the insurance sector and am delighted to have won this account.  There are some exciting ideas in the pipeline and I am sure this account will be fruitful and fun to work on.  It will also see us representing a Yorkshire-based client again, reinforcing our name across the Pennines.”