Catapult PR is heading to the 2014 Bologna Children’s Book Fair (March 24-28) and will be treating publishers, film agents, literary agents, journalists and other trade visitors to not just what could potentially be their first sighting of the magical…
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Catapult will be heading to the Bologna Children’s Book Fair with big ambitions and first-class products with which to wow literary agents, film moguls, foreign publishing houses and others. But Bologna’s not the only big shiny nugget in the Catapult…
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I’ve just been hedonistic. I’ve returned from Ripon, from two days spent in the freezing cold with only a clinically insane jester as amusement, to tuck in to Amaretto Apricots accompanied by a glass of red wine. This is highly…
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When you devise a marketing strategy, there’s always some element of risk and gut-feel in it and that’s just as true of the marketing strategies that you devise for your own business, as well as those of clients. Today, I…
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Haven’t had the greatest of days today, to be honest, but that’s pretty much because I detest figures and I chose, at 7am, to start focusing on them. There was kind of a compelling reason for this – getting the…
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Catapult is delighted to report that it has a new client today! It has taken a few weeks for the outcome of a meeting and proposal to be known, but Catapult has now been appointed by a high-performing insurance broker…
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It started today – the ‘it’ being tourism planning for the 2014 season, discussing events likely to be in the calendar for two sister attractions and also big ‘happenings’ to promote. The latter was a remarkable bit of the discussion…
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This has been an absolutely fantastic week for Catapult PR and my book, The Befana Drama – in fact you could say it’s a week in which everything has gone up! One of the ‘going ups’ has been the…
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I am absolutely delighted tonight to know that The Befana Drama Giro-Rama has now extended into five different counties … and that hopefully there are more to come. Of course, the fact that the most magical children’s book of Christmas…
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Have had a really eye opening day on the book front. You might say that started when I learned that an old friend had, unbeknown to me, bought ‘Rogue Elephants’ and could hear my voice as he was reading it! …
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It’s been a really good week at the office, even though we’ve only had four days of it! The big news is that Catapult has two new clients – Russell Armer in Cumbria (homes) and a retained contract with Cumbria…
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Are you a cookery school wondering how to capture those column inches in national food sections in dailies, Sundays and magazines? Do you stage great cookery courses, but have no idea how to market them through the media? If so,…
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